Saturday, 31 October 2009

2009 BRANDZ Top 100 Ranking

"GOOGLE - The most valuable brand of the World"

They changed the lexicon for the word, search. Now the phrase "I'll just Google it" has helped make the internet search giant become world's first $100 billion brand beating other household names like Microsoft, and Coca Cola to McDonald's.The analysts of the Brandz Top 100 Most Valuable Global Brands by consultants Millward Brown found that the company's value of $101.4 billion puts it 25 perce not more valuable than computer software king Microsoft at $77.3 billion, reported Daily Mail. Coca Cola ($68.5 billion) managed the third place in the list.

Following are the top ten valuable brands: 

Rank 1
Company: Google, Value: $101.4 billion

Rank 2
Company: Microsoft, Value: $77.3 billion

Rank 3

Company: Coca Cola, Value: $68.5 billion

Rank 4

Company: IBM, Value: $67.5 billion

Rank 5
Cmpany: McDonald's, Value: $67.3 billion

Rank 6
Company: Apple IncValue: $63.9 billion

Rank 7

Company: China Mobile, Value: $62.2 billion

Rank 8
Company: Energy major GE, Value: $59.9 billion

Rank 9
Company: VodafoneVaule: $50.2 billion

Rank 10

Company: Marlboro, Value: 50.1 billion

References -

Downloads - 

Brandz top 100 2009 Report (Pdf)

Brandz top 100 2009 Press release (Pdf)


Brandz top 100 2008 Report (Pdf)

Brandz top 100 2008 Press release (Pdf)

2007, 2006

Brandz top 100 2007 Report (Pdf)

Brandz top 100 2006 Report (Pdf)

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